Overview:
For this project I need to create a product label for the Chatr Mobile. I decided to make the gift voucher for Chatr Mobile as a product label. I decided to design the gift voucher for the consumers that refer the brand to their friends. The final design of my voucher are:
Process:
I brainstorm the ideas for making the gift voucher and than made some sketches to make sure that all the elements like company name, colors, fonts, voucher conditions, barcode, and company logo are available. Moreover, in my sketch I tried to make the new logo for the company using its initials. I decided big split complimentary color scheme for voucher. I used blue, gold, red in my voucher but didn’t get the element to use the brick color and no other color scheme was fitting for my voucher design. The sketch and layout for my product is below:
After all the brainstorming I used Microsoft PowerPoint to make my final design. And make some adjustments in my sketch so, that everything looks better.
Critique:
I send my final design of the voucher to my classmates on wats app to get some feedback. I used black color in the voucher as Manisha, Mikal and Riad suggested me to change the color. They also suggested to put the expiry date on the front of the gift voucher. In addition, my mom also gave me the suggestion to make a logo in some shape. So, I used circle to represent the logo of the company. I felt like suggestions were great and I improved my voucher to get to the final design.